Congressman Lee Terry has his first TV ad up of the 2010 campaign, and you can see it here now:
Terry has used the $13 Trillion theme for a while now -- differentiating his stance with that of of his Democrat opponent. It has allowed Terry to define himself, and define the opposition long before Election Day.
We note that Terry is going up with ads before Labor Day -- like he did by going up in the third week of August in 2008. Again, taking the upper hand and defining the race early.
So when will Terry's opponent will go up? Third parties have been emailing for dollars with a plea to give another ten grand to help him do so.
Two years ago you could ask most voters who the Democrat in the race was, and they'd tell you Jim Esch.
This year? Meh.
The ad featured now on Congressional Quarterly.
While we're at it, here is Governor Dave Heineman on FOX Business: